Are you in the business of health behaviour change?
Maybe you're a startup, looking to build a new product in the health space? Or maybe you're an established business, looking to expand your feature set and have more impact? Good news: I can help you to have more impact, and avoid wasting money and time on things that don't work.
I am an applied behavioural scientist (i.e., expert in behaviour change) and UX researcher with a PhD in Health Psychology and over 12 years' experience in building digital products. I have extensive experience in advising tech businesses in bringing behavioural science into their products, in order to improve both engagement and impact.
The trick is, rather than throwing everything at the wall and seeing what sticks, to put a small amount of time into thinking strategically about what to build. This avoids bloating your product with features which aren't making a difference, and also avoids wasting money and your teams' time in building things which I can already tell you won't work. Instead, I'll help you to build something that users love, and has the impact which helps you to stand out from competitors.
I've worked in-house for companies like Babylon Health and the recently acquired Zava, as well as supporting hundreds of early stage health ventures at Zinc VC. I am now accepting new freelance clients, and I'd love to help you.
I can help by:
- Providing an evidence-based deep dive on the behaviours you're targeting, to make some rapid recommendations for how to improve your product
- Conducting an expert review of your existing product, to determine what you're doing well, and what could be improved
- Help you to plan and conduct research with your end users, which is laser-focussed on behaviour, to maximise your return on investment
- Training your product team (product managers, designers, researchers) in the science of behaviour change, so they can apply it in their day to day work
- Coaching your product teams in applying behavioural science, and keeping their product focussed on your users and customers
- Wider product strategy, including facilitating you in improving your product vision and roadmap.
You can find my LinkedIn here. If you're interested in working together, drop me an email on hello@rosie.press.